Promotion Ideas STC

Promotion Idea STC

Entwicklung Ideenkatalog

Client: Switzerland Travel Center AG (STC)
What: sales promotion
Where: Zurich, Schweiz
When: November – December 2016
Link: stc.ch

In November 2016 the Switzerland Travel Center AG (STC) approached gutundgut with the request to come up with innovative sales and communication measures. The focus was on the Swiss Coupon Pass and Panorama Travels. Both STC offers are currently sold on their website as well as through different partner firms. In the future, STC would like to get closer to their customers by communicating and marking their products in more innovative way.

gutundgut collected know-how and ideas from the areas of tourism, architecture, culture and marketing in a workshop. A list of new measures enables STC to integrate ideas both in the short and long term. 

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